Pune-based personalised agri-advisory platform, BharatAgri, has raised an undisclosed amount of funding in a pre-Series A round from Binny Bansal-backed 021 Capital and India Quotient. This round also saw participation from existing investors Better Capital and Ajay Prabhu (COO, Quest Global).

The startup said it plans to use the fresh funds on product enhancement and growth, besides expanding its footprint across India.

BharatAgri was founded in April 2017 by IIT Madras alumni Siddharth Dialani and Sai Gole and later joined by core team members Aman Verma and Tanmay Krishna in 2019. The startup’s technology solution provides personalised agriculture and farming advisory to farmers.

Using BharatAgri’s Krishi Doctor, an intelligent farm advisor, farmers claim to have witnessed over 40 percent increase in yield and significant reduction in management costs.

“With the fresh infusion of funds, BharatAgri aims to reach five million farmers and provide them with meaningful solutions,” Siddharth added.

With over 350,000+ users, BharatAgri offers paid subscriptions to farmers for personalised consultancy and an exclusive access to their premium platform. The company said its digital paid user base is growing at 40 percent month on month.