Stellapps, the digital technology solutions provider has recently announced the launch of a fully-automated direct payment platform ‘mooPay’ for dairy farmers in Rajasthan.

Moreover, mooPay is the first-of-its-kind platform developed for dairies and dairy farmers.

This IIT-Madras incubated dairy-tech startup and World Economic Forum’s technology pioneer, Stellapps, launched mooPay in Bhilwara district of Rajasthan in the presence of Bilwara Dairy Union (Saras Dairy) Chairman, Ramlal Jat, LK Jain, Advisor to the Union, and Asha Sharma, MD of the Dairy.

How mooPay will help Dairy Farmers?

1. According to reports, mooPay acts as a payment gateway for dairies to make payments to every registered farmer, removing the risks and costs of transferring money to hundreds of thousands of farmers in hundreds of villages.

2. mooPay enables dairy officials to transfer milk payments digitally to member farmers from the dairies’ existing bank account to farmers’ savings bank account.

Ramlal Jat said, “Stellapps has helped us bridge the gap between the farmers and the dairy union and increased transparency. Online payment enabled by Stellapps has also helped us reduce cost and eliminate the risk of Covid transmission during transactions”.